Marketing Specialist (Hybrid-Denver, CO/Remote)

Join Us!
Take the next step in your journey at Accruit, an Inspira Financial Solution. You will help businesses and individuals thrive today, tomorrow, and into retirement. Become part of a company that is people centric and client obsessed in every interaction; a community of forward-thinking individuals focused on driving results to deliver our mission with an unwavering commitment to integrity. Join us as we strengthen and simplify the health and wealth journey -- relentlessly pursuing better outcomes for all. We believe in finding the best talent! While some roles are based at one of our office locations, remote roles can sit in any of the following states: AL, AZ, CO, FL, GA, IA, IL, IN, MI, MN, MO, NC, NE, PA, SC, TN, TX, UT, VA and WV. Remote status and role locations are subject to change. Relocation is not provided.
Employees within a 90-minute radius of our Denver, CO office are required to adhere to the company in-office work guidelines of 4 days per month minimum from 10 am to 2 pm (1 of the 4 days must be a Monday or Friday).
Don't meet every single requirement? Here at Inspira Financial, we believe there is no "perfect" candidate and want to encourage applying even if all the requirements listed aren't met. Our goal is to build an authentic workplace by valuing diversity in our candidates. We work to ensure that our team reflects the diversity of the businesses and clients we serve. We are always looking to expand our growing team with dynamic and enthusiastic individuals. If you enjoy a collaborative, fun environment that champions career development, Inspira Financial is the place for you! We look forward to receiving your application! Check out this Inspira Financial video to learn more about our company!
Inspira Financial provides health, wealth, retirement, and benefits solutions that strengthen and simplify the health and wealth journey. With more than 7 million clients, representing over $62 billion in assets, Inspira works with thousands of employers, plan sponsors, recordkeepers, TPAs, and other institutional partners -- helping the people they care about plan, save, and invest for a brighter future. Inspira relentlessly pursues better outcomes for all with our automatic rollover services, health savings accounts, emergency savings funds, custody services, and more. Learn more at inspirafinancial.com .
We have been recognized for our remarkable growth on lists such as Crain's Fast 50 and Inc. 5000, and for our outstanding workplace culture and benefits with Built In's 2025 Best Places to Work and Gallagher's 2022 Best-In-Class Employer awards.
Job Summary & Responsibilities
The Marketing Specialist will be an integral part of the Marketing Department and responsible for various
initiatives including managing social media channels from content creation to execution, assisting with event and
conference logistics, collaborating on content development for the company website, ensure data integrity within
the company's CRM, HubSpot, develop pipeline reports and dashboards to provide insights into sales performance,
help establish automated sales processes through platforms including Clay, Smartreach.io, and others, and other
duties as assigned.
The ideal candidate will have experience and a passion for increasing brand awareness with unique, compelling
content through social media and other digital avenues, be highly organized, self-motivated, and eager to learn in
a fast-paced environment on a small, but highly effective Marketing team.

• Manage social media platforms from content creation to execution
• Organize and maintain calendar for company events across various departments
• Contribute to content creation for company website
• Ensure data integrity within the CRM system by implementing and maintaining data quality standards, performing regular audits, and overseeing data cleansing initiatives
• Using CRM capabilities, identify opportunities for further business development efforts
• Implement automation and workflow solutions to increase efficiencies
• Use available tools to source lists of leads for automated business development campaigns to various target audiences
• Manage and maintain reoccurring automated campaigns by sourcing new contacts on a weekly basis
• Implement mass email business development campaigns using automation tools based on company needs and new initiatives
• Segment existing CRM contact into segregated lists based on target audiences and client objectives
• Create and maintain reports and dashboards to provide actionable insights to various stakeholders
• Analyze CRM data to identify trends and opportunities for improvement
• Assist Sales Department on specific marketing requests including promotional materials, social media posts, etc
• Assist in design of company creative content
• Support Director of Marketing in establishing and developing marketing strategy
• Additional task or responsibilities as required

Typical schedule for this position is Monday to Friday from 8 a.m. MT to 5 p.m. MT, with the ability to come into Denver, CO office twice a week and as needed.
Preferred Qualifications
MINIMUM QUALIFICATIONS OF POSITION

• Bachelor's Degree in Marketing or Communications
• 3+ years of proven working experience in Marketing
• Experience using Adobe Suite including Photoshop and Acrobat •
• Experience with HubSpot CRM • Experience with website CMS •
• Experience utilizing web analytics tools including Google Analytics, Google Search Console, and SEMRush

KNOWLEDGE AND SKILLS

• Knowledge of best practices in social media marketing
• Good understanding of SEO strategies and content creation best practices
• Experience working both independently and, in a team-oriented, collaborative environment
• Strong writing skills

POSITION TYPE AND EXPECTED HOURS OF WORK • This is a full-time position with 40-hours of work expected each week.
LOCATION AND TELECOMMUTING • Denver, CO and/or Remote
Compensation & Benefits
$65,000-$80,000 per year