Lead equity and innovation strategies for sustainable growth in the chocolate sector through consumer insights and brand strategies, managing campaigns and collaboration with cross-functional teams.
Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
You create and implement the equity and innovation/renovation strategy that is aligned with the brand vision to drive sustainable growth.
How you will contribute
You will work with others in Mondelēz International to determine an equity and innovation strategy and priorities to enable consumer-centric brand growth and execute commercial equity and innovation plans based on identified goals. In partnership with cross functional internal and external brand teams, you will define and deliver plans to strengthen the entire portfolio through brand building initiatives, innovation, and renovation. You will also manage the portfolio (which includes brand architecture). In this role, you are accountable for revenue and profit, campaign excellence and effectiveness, sharing objectives as they relate to innovation and communications, and monitoring performance against key performance indicators. Based on your deep consumer insights, brand strategy and positioning, you will craft and champion the brand strategy, marketing and communication plans and campaign, seamlessly integrate it with market activation and execute with excellence innovation plans.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
No Relocation support available
Business Unit Summary
Mondelēz International in Southeast Asia is in five countries serving 19 markets with more than 18 nationalities and 7,500 employees. This group is emerging as one of the fastest growing regions in Asia, the Middle East and Africa, and we are proud of consistently producing high quality products in nine manufacturing sites. We are market leaders in key snacking categories, making and selling brands like Oreo and Tiger biscuits, Kinh Do mooncakes, Jacob's crackers, Cadbury Dairy Milk chocolate, Tang powdered beverage, Halls candy and Eden cheese. We set the benchmark in being a responsible business and contributing to the communities in which we operate.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Job Type
Regular
Brand & Portfolio Management
Marketing
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
You create and implement the equity and innovation/renovation strategy that is aligned with the brand vision to drive sustainable growth.
How you will contribute
You will work with others in Mondelēz International to determine an equity and innovation strategy and priorities to enable consumer-centric brand growth and execute commercial equity and innovation plans based on identified goals. In partnership with cross functional internal and external brand teams, you will define and deliver plans to strengthen the entire portfolio through brand building initiatives, innovation, and renovation. You will also manage the portfolio (which includes brand architecture). In this role, you are accountable for revenue and profit, campaign excellence and effectiveness, sharing objectives as they relate to innovation and communications, and monitoring performance against key performance indicators. Based on your deep consumer insights, brand strategy and positioning, you will craft and champion the brand strategy, marketing and communication plans and campaign, seamlessly integrate it with market activation and execute with excellence innovation plans.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
- Marketing, ideally in a matrix environment in the consumer goods industry
- Brand Equity management - championing brand strategy, positioning, communications strategy and creating and managing multi-market campaigns
- Developing and marketing product innovations at a cross-country level
- Working effectively with other marketing disciplines and with cross-functional teams
- Working with media, creative, design and research agencies
- Analytical and creative skills-a balance of commercial and strategic acumen
- Commercial and Financial intelligence
- Understanding consumers
- Communicating effectively, verbally and in writing, and executive presentation skills
No Relocation support available
Business Unit Summary
Mondelēz International in Southeast Asia is in five countries serving 19 markets with more than 18 nationalities and 7,500 employees. This group is emerging as one of the fastest growing regions in Asia, the Middle East and Africa, and we are proud of consistently producing high quality products in nine manufacturing sites. We are market leaders in key snacking categories, making and selling brands like Oreo and Tiger biscuits, Kinh Do mooncakes, Jacob's crackers, Cadbury Dairy Milk chocolate, Tang powdered beverage, Halls candy and Eden cheese. We set the benchmark in being a responsible business and contributing to the communities in which we operate.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Job Type
Regular
Brand & Portfolio Management
Marketing
Top Skills
Brand Management
Campaign Management
Market Analysis
Marketing
Mondelēz International Singapore Office
Mondelēz International Singapore Office
Singapore
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