Company Description
Who we are?
JDE Peet’s (JDEP) is the world's largest pure-play coffee and tea company by revenue, reported at € 8.2 billion in 2023. With origins dating back to 1753, we are headquartered in the Netherlands, with a global workforce of over 21,000 associates. We unleash the possibilities of coffee and tea in more than 100 countries with a portfolio of over 50 brands that cover the entire category landscape, including L’OR, Peet’s, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick and Moccona.
JDEP operates in APAC across four key business divisions: consumer packaged goods (CPG), an F&B cafe business under the OldTown White Coffee brand, and two out-of-home units: Food Ingredients & Food Services that delivers non-dairy creamers (NDC) and coffee products for the F&B sector, and Professional Services for B2B customers.
True to our mission of delivering “a coffee or tea for every cup”, JDE Peet’s diverse brand portfolio in Asia Pacific (APAC) includes global billion-dollar brands such as L’OR, regional heroes like Moccona, as well as local and heritage jewels that tap into the unique tastes and preferences of consumers in this diverse region. These include much-loved heritage brand OldTown, mixes pioneer SUPER, Maxwell House, Owl and Ye Ye, as well as specialty brands Hummingbird in New Zealand, and Campos in Australia.
Across APAC, we operate commercial offices in Australia, Greater China, Malaysia, Myanmar, New Zealand, Singapore, and Thailand. Our regional hub for manufacturing, supply and R&D is located in Johor, Malaysia, which also roasts all coffee for Asia markets. Our manufacturing footprint also covers Ipoh, Malaysia, Myanmar, Thailand, China, Australia, and New Zealand.
Situated in Singapore, the Singapore ADM cluster serves as a strategic base for expanding JDE Peet’s presence in the Asia region, including in Indonesia and the Philippines, as well as international export markets. Singapore also serves as the APAC Corporate headquarters, and is the hub for regional corporate functions such as Finance, Internal Controls, Marketing, Human Resources and Corporate Affairs.
Growing together to create a better future
Our belief is that together, through the power of our brands, we can unite our actions to deliver impactful change and be a ‘force for better’. The JDE Peet’s Common Grounds programme embodies our ambition to positively impact People, our Planet, and the future of coffee and tea through its three pillars: Responsible Sourcing, Minimising Footprint, and Connecting People.
Through Common Grounds, we work with farming communities, suppliers, NGOs and governments to continuously improve the social and environmental conditions in origins where coffee, tea and palm oil are grown. Since 2015, our projects have reached over 700,000 farmers to improve their productivity, profitability and sustainability.
What’s it like to work at JDE Peet’s?
We are people united by the power and possibility of tea and coffee. At JDE Peet’s, we thrive on the freedom to pursue opportunities, provoking new ideas to make an impact at scale.
We are a values-driven organization led by our core values of Discipline, Simplicity, Accountability, Solidarity and Entrepreneurship. To ensure each individual has the opportunity to make an impact in the world of coffee and tea, we offer our associates a range of learning and development programmes to support their personal growth.
At JDE Peet's, we believe it’s amazing what can happen over a cup of coffee or tea.
Job Description
- Responsible for developing sales strategies aimed at achieving or surpassing pre-determined sales objectives to support business growth.
- Build strong and long-lasting business relationships with our partners.
- Analyze sales data, revenue, and consumer trends (Nielsen Market Share) to formulate sales strategies.
- Plan and execute all promotional plans and campaigns. Oversee all campaigns and promotional activations.
- Manage large retailers in the Modern Trade Channel and oversee the expansion of sales by introducing new products.
- Manage trade spend, negotiate trading terms, and align with the Country Manager.
- Adhere to all company sales policies.
- Achieve annual volume objectives pre-established by the company based on sales and promotional policies.
- Analyze and evaluate the effectiveness of all promotions.
- Ensure timely submission of the Sales Fundamental Approval Process.
- Work with the Field Operations Team to ensure regular and effective activities in stores, achieving best-in-class execution standards.
- Conduct Joint Business Planning with retailers to align plans, achieve sales targets, increase brand sales, and gain credibility with retailers.
- Perform Monthly Business Reviews with retailers to provide visibility on future plans and year-to-date performance.
- Conduct monthly and weekly stock forecast reviews.
Qualifications
- Bachelor's degree in any field.
- Minimum 5 years of experience in Key Account Management in the FMCG industry.
- Expertise in key account management, including areas such as Joint Business Planning, Stock Forecasting, Trade Spend, Account Management, and Customer Relationship Development.
- Experience in promotion planning and budgeting.
- Proficient in analyzing market research reports.
- Good knowledge of MS Office.
Additional Information
Our DE&I Statement
At JDE Peet’s we aim to create a better future where we authentically serve, reflect and embrace everyone. We believe in fostering a more diverse, equitable and inclusive organisation where everyone feels comfortable to truly be who they are and unleash their full potential. This means we do not tolerate discrimination on the basis of our race, ethnicity, sex, gender identity, sexual orientation, religion, nationality, age, disability, or any other trait protected by law.
Throughout the entire employee lifecycle, we place DE&I at the core of our people processes. This enables us to drive objectivity and eliminate any potential bias, ensuring an inclusive experience in the workplace. Do not hesitate to reach out if you require any reasonable adjustments to the recruitment process.
