Lead global affiliate marketing strategy, optimize performance, build partnerships, and leverage data for decision-making in crypto sector.
Who We Are What You’ll Be Doing
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
About the OpportunityWe’re looking for a strategic, data-savvy leader to own our global affiliate marketing strategy. You’ll drive growth through smart partnerships, performance insights, and creative execution, working closely with GMs, marketing, and product teams to align efforts across regions.
You'll build high-impact relationships with affiliates and KOLs, equip them with the tools they need to succeed, and continuously optimize for ROI using data.
This is a high-impact opportunity for someone who thrives in fast-paced environments, understands the dynamics of affiliate and KOL ecosystems, and brings a sharp eye for growth opportunities.
- Strategy Development: Develop and execute a global affiliate marketing strategy to drive customer acquisition strategy, revenue. Stay updated on affiliate industry trends, competitors, and emerging opportunities in the affiliate marketing space.
- Performance Monitoring: Analyze affiliate performance, track KPIs, and ensure all regional and global affiliate BD teams meet or exceed targets.
- Creative Assets: lead to collaboration with marketing teams and LM teams to provide affiliates with necessary creative assets and promotional materials.
- Relationship Management: Build and maintain strong relationships with affiliates, providing support and guidance to help them succeed.
- Data Analysis and Reporting: Utilize data and analytics to make data-driven decisions and optimize affiliate campaigns. Prepare regular reports for management on the performance of the affiliate marketing program.
- Cross-functional Collaboration: Work closely with other regional teams such as GMs, CEO, and product development to align affiliate strategies with overall business goals.
- Continuous Improvement: Continuously seek ways to improve the affiliate program's efficiency, effectiveness, and ROI.
- 5-10 years of experience in a similar managerial role with a focus on KOL growth, affiliate market, KOL relations.
- Strong understanding of the landscape in affiliate or crypto growth is better.
- Experience from exchanges, Tiktok, crypto is preferred.
- Exceptional leadership, communication, and problem-solving skills.
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants
- More that we love to tell you along the process!
Top Skills
Data Analysis
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