The Global Head of Marketing will define the marketing strategy, lead teams in various geographical markets, and manage global PR and digital marketing efforts.
Responsibilities
- Partner with senior leadership team to define Coins' marketing strategy and build a better image around the world
- Lead international/local GTM and event activation efforts and build a team to execute on the marketing strategy to launch and drive Coins adoption at scale in our target markets
- Lead all global PR, event operations including agency management, channel management, KOLs, budgeting, and industry partnership prioritization.
- Manage the global community to drive the user growth to work with the local teams.
- Lead the global digital marketing teams to manage a better P&L on SEO, paid adds and etc.
- Clearly define and drive alignment around targets and ensure the team’s individual outputs and deliverables can meet company goals.
Requirements
- 8+ years of experience in marketing within an agency, tech company, or financial services organization.
- Must to have crypto industry background.
- Experienced in Philippines market, and others such as EU, AU, Asia.
- 2+ years in managing global crypto marketing team.
- Tough, practical and flexible leader who can thrive in a very high-pressure environment.
Top Skills
Digital Marketing
Seo
Similar Jobs
Cloud • Information Technology • Security • Software • Cybersecurity
Lead and scale developer marketing efforts. Define strategy, own demand generation, and manage a team to enhance developer engagement and revenue.
Top Skills:
Cloudflare WorkersDurable ObjectsKvPagesR2Workers Ai
Financial Services
Lead and manage event initiatives for J.P. Morgan's CIB Events team in APAC, ensuring alignment with business goals and cost efficiency.
Top Skills:
Event Management SoftwareMS Office
Artificial Intelligence • Fintech • Payments • Financial Services • Generative AI
The role involves managing YouTube content creator partnerships, supporting affiliate program operations, and collaborating across teams to enhance brand visibility and customer acquisition.
Top Skills:
Google AnalyticsImpactYoutube Analytics
What you need to know about the Singapore Tech Scene
The digital revolution has driven a constant demand for tech professionals across industries like software development, data analytics and cybersecurity. In Singapore, one of the largest cities in Southeast Asia, the demand for tech talent is so high that the government continues to invest millions into programs designed to develop a talent pipeline directly from universities while also scaling efforts in pre-employment training and mid-career upskilling to expand and elevate its workforce.