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Circles (circles.co)

Digital Marketing Manager

Posted 2 Days Ago
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Singapore
Senior level
Singapore
Senior level
The Digital Marketing Manager at Circles will lead and execute integrated marketing strategies, focusing on customer acquisition and engagement. Responsibilities include optimizing SEO and paid media campaigns, analyzing performance metrics, managing budgets, and innovating marketing strategies in a fast-paced environment. The role requires extensive experience in performance marketing, strong analytical skills, and the ability to work cross-functionally.
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About Us

Founded in 2014, Circles is a global technology company reimagining the telco industry with its SaaS platform - Circles X, helping telco operators launch and operate successful digital brands through its offerings.

Having pioneered a successful blueprint for disrupting the telco space in Singapore, Circles has since launched its own digital telco, Circles.Life, in Singapore, Taiwan and Australia. Circles has also partnered with other telco operators to launch digital services, enabling our partners to accelerate growth and capture market share within a short period of time.

Today, Circles is partnering with operators in 14 countries to deliver delightful digital experiences to millions of people through our businesses.

We are backed by global investors such as Sequoia, Warburg Pincus, EDBI Singapore and Founders Fund – renowned backers of industry-shaking innovators.


Key ResponsibilitiesStrategic Growth & Performance Marketing

  • Lead and execute integrated marketing strategies focused on driving customer acquisition and engagement.
  • Own and scale SEO and Paid Media campaigns to drive Gross Adds (GAs) and lower Customer Acquisition Costs (CAC).
  • Continuously analyze, optimize, and refine performance marketing funnels to improve conversion rates and ROAS.

SEO & Paid Media Execution

  • Work with cross-functional teams (SEO, content, product, and tech) to drive technical and on-page SEO improvements.
  • Work closely with the Media team to optimize paid campaigns to ensure budget efficiency and maximum impact.

Data-Driven Insights & Performance Deep-Dive

  • Use Google Analytics, Looker, and performance dashboards to measure campaign effectiveness and user behavior.
  • Identify key growth opportunities through customer insights, A/B testing, and competitive analysis.
  • Leverage data analytics to forecast demand, allocate budgets effectively, and optimize marketing spend.

Budget Management & ROI Optimization

  • Manage marketing budgets efficiently, ensuring that all paid media investments align with business objectives and drive tangible ROI.
  • Optimize spending across channels, reallocating budgets dynamically based on performance insights.

Innovation & Growth in a Fast-Paced Environment

  • Stay ahead of industry trends, leveraging emerging digital marketing technologies and innovative strategies to maintain a competitive edge.
  • Bring a startup mentality - test, iterate, and scale quickly in a dynamic, high-growth environment.

Who You Are

  • 7+ years in performance marketing, growth marketing, or digital marketing, preferably in telecommunications, e-commerce, or tech startups.
  • Strong hands-on experience in Google Ads, Meta Ads, SEO, GA4, and digital analytics tools.
  • Ability to interpret data, uncover trends, and make strategic recommendations.
  • Able to balance high-level growth strategies with hands-on execution.
  • Excels in cross-functional teamwork, thrives in a fast-paced startup culture.
  • Passionate about optimizing performance marketing strategies to drive measurable business impact.
  • Knowledge of emerging marketing technologies, tools, and trends to maintain a competitive edge.


To all recruitment agencies: Circles.Life will only acknowledge resumes shared by recruitment agencies if selected in our preferred supplier partnership program.

Please do not forward resumes to our jobs alias, Circles.Life employees or any other company location. Circles.Life will not be held accountable for any fees related to unsolicited resumes not uploaded via our ATS.

Circles.Life is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, disability or age.



Top Skills

Google Ads
Meta Ads

Circles (circles.co) Singapore Office

Central Expy, Singapore

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