The Content Writer will create SEO-friendly and engaging content for various platforms, ensuring adherence to brand voice and regulatory standards.
As part of our continued growth, Neo Group is recruiting on behalf of one of our local partners, leveraging our network of 1,400 talented professionals across 10+ countries. Together, we are committed to delivering innovative, data-driven solutions that empower our clients and foster professional growth within a dynamic and collaborative workplace.
Key Responsibilities
- Produce clear, concise and compelling content across multiple platforms including news updates on the latest sports events, casino game trends, website copy and product descriptions.
- Edit and proofread all content to ensure accuracy, grammatical correctness and a high standard of quality before publication.
- Conduct keyword research and implement on page to ensure content is highly visible and ranks well in search results.
- Ensure all content adheres to the company's established brand voice, style guide and make sure that is fully compliant with Kenyan betting and advertising regulations.
- Stay up to date with local and international iGaming news, regulatory changes, competitor activities and new game releases to generate fresh and relevant content ideas.
- Work closely with the Marketing, CRM and Product teams to align content strategy with business goals and marketing campaigns.
Requirements
- Fluency is both English and Swahili (Written & Spoken)
- Strong understanding of Gaming themes and industry standards
- Excellent writing skills with a knack for creating engaging and SEO friendly content
- Ability to conduct thorough research and verify the accuracy of your content
- Collaborative mindset with experience in working with cross functional teams
- Exceptional attention to details and ability to meet deadlines consistently
- Passion for the industry and awareness of current trends
Top Skills
Content Editing
Data-Driven Content
Seo
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