About this role
About this role
The Vice President, Commercial Marketing will play a key role in implementing the marketing team’s strategic vision and localized marketing strategies in key industry segments for Aladdin. They will partner with the sales, product management, product marketing and client management teams to ensure collaboration with our top-priority initiatives. A successful candidate will have a financial services technology marketing background and experience in running multi-tactic integrated marketing programs. They will have a creative and entrepreneurial spirit, excelling in fast-paced work environments. They will be a self-starter and master collaborator , with the innate ability to foster partnerships with a variety of people and teams in pursuit of innovative programs that propel our brand and product consideration while ensuring executional excellence throughout the planning and execution process.
About Aladdin
Aladdin® is a tech platform that unifies the investment management process through a common data language. With a view of your whole portfolio—across public & private markets—it enables scale, provides insights, and supports business transformation. This role will join a team of marketers who are passionate about elevating Aladdin as a transformative investment tech & data partner through cohesive activations that grow trust & long-term commercial outcomes.
Key Responsibilities
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Develop and implement targeted campaigns that impact the revenue-marketing funnel for Aladdin’s business
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Set, measure, and optimize program goals and KPI’s
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Demonstrate the ability to collaborate and transfer learnings across global corporate, business marketing and communications teams
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Measure, quantify and effectively communicate marketing’s impact on positioning Aladdin as an industry leading platform to its target addressable market
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Cultivate positive relationships across the team’s marketing functions, and partner closely with key stakeholders on prioritized initiatives
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Maximize return on investment for marketing campaign spend
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Plan, organize and execute Aladdin presence at hosted and sponsored industry events, online activations and webinars
Desired Qualifications
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Minimum 5 years of experience in marketing or agency consulting, with a focus on tech/FinTech
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Experience in developing and implementing marketing strategy, passionate about accelerating marketing’s contribution to pipeline, revenue, and client success
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Analytical prowess to optimize marketing’s return on investment based on data and tied to desired business outcomes
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Skilled manager of tracking customer journeys from first point of engagement through to client renewal
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Cultivator of meaningful work and relationships that champion BlackRock values across all internal and external interactions
Our benefits
To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.
Our hybrid work model
BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.
About BlackRock
At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.
This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.
For additional information on BlackRock, please visit @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock
BlackRock is proud to be an Equal Opportunity Employer. We evaluate qualified applicants without regard to age, disability, family status, gender identity, race, religion, sex, sexual orientation and other protected attributes at law.
