Associate Campaigns Marketing Specialist

Posted 18 Days Ago
Be an Early Applicant
Singapore
Junior
Gaming • Hardware
The Role
Join Razer as an Associate Campaigns Marketing Specialist to drive e-commerce marketing campaigns, collaborate with teams, maintain campaign pages, ensure brand identity, analyze performance, and more. Requires 2 years of direct-to-consumer brand experience, knowledge of digital marketing, project management skills, and a Bachelor's degree.
Summary Generated by Built In

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

As Razer.com's campaigns marketing associate, you will be the driving force behind our e-commerce marketing campaigns, while working closely with the direct to consumer marketing, merchandising and category management teams.
The gamer is at the center of every decision we make. As part of the online sales and merchandising team, you will take ownership of the end-to-end execution of marketing campaigns on Razer.com.

  • Develop and own the razer.com quarterly marketing activation plans
  • Lead the end-to-end execution of Razer.com campaigns, from planning, to collaborating with category managers, designers, copywriters, demand generation team and other stakeholders.
  • Communicate campaign updates to the Razer.com team, ensuring that team members are aligned on launch times, promotions, and upcoming changes.
  • Maintain and update campaign pages, making certain that new promotional activities are merchandized in a timely manner.
  • Ensure that Razer’s brand identity is adhered to in all digital communications and assets.
  • Identify opportunities for gamer centric co-marketing activations with video games publishers.
  • Analyze and report on campaign performance.

Pre-Requisites :

  • 2 years of experience with a direct-to-consumer brand, preferably in an e-commerce organization.
  • Candidates with Consumer electronics, Sports fashion brand & Direct-to-consumer experience preferred.
  • Proven track record in marketing planning and execution
  • Knowledge of digital marketing (SEO and Paid Media), and key e-commerce metrics
  • Data-driven mindset and strong analytical skills, able to interpret data, identify problems, and come up with constructive solutions.
  • Strong project management and communication skills
  • Bachelor’s degree from a reputable university.

Are you game?

The Company
1,383 Employees
On-site Workplace
Year Founded: 2005

What We Do

Razer™ is the world’s leading lifestyle brand for gamers.

The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities.

With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.

Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).

In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia.

Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).

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