APAC Marketing Senior Manager, Neurovascular

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

People Leader

All Job Posting Locations:

Singapore, Singapore

Job Description:

About MedTech

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

We are searching for the best talent for APAC Marketing Senior Manager, Neurovascular.

Purpose:

We are seeking an experienced, strategic, and commercially minded Marketing leader to lead the APAC marketing strategy for our Neurovascular portfolio. This role will develop and execute integrated, evidence-driven marketing plans that accelerate adoption across acute care, post‑acute rehabilitation and community care settings. The senior marketing leader will partner closely with Medical Education, Medical Affairs, Market Access, Sales, Regulatory and local affiliate teams to deliver launch excellence, sustained growth, and exceptional patient and clinician experience across diverse APAC markets.

You will be responsible for:

• Lead end-to-end commercial launch planning and execution across APAC — including pre-launch evidence synthesis, local adaptation, training, launch communications, and post-launch optimization.

• Translate global strategy into market-tailored campaigns; partner with local affiliates to ensure compliant and culturally-relevant deployment.

• Manage product lifecycle: positioning, messaging, pricing support, promotional materials, and value proposition evolution informed by real-world data.

• Drive evidence generation & HEOR partnerships to create compelling clinical and economic value propositions for payers and hospital procurement.

• Design and execute omnichannel HCP and patient engagement programs (digital, congress, KOL-led education, clinical training).

• Lead market segmentation, customer journey mapping, and account-based marketing initiatives to increase penetration in target hospitals and post-acute care providers.

• Own marketing budget and vendor/agency relationships; ensure ROI tracking and continuous optimization.

• Provide commercial enablement: sales tools, training, scientific narratives, and competitive intelligence to support field teams.

• Collaborate with Medical Affairs on KOL strategy, clinical trials support, and scientific communications.

• Monitor performance via agreed KPIs, market feedback, and competitive landscape; iterate strategies rapidly.

• Foster collaboration across APAC to drive and align marketing strategies and educational initiatives.

Qualifications / Requirements:

• Bachelor’s degree in Life Sciences, Business, Marketing, or related field; MBA or advanced degree preferred.

• 10+ years of marketing experience in pharmaceuticals, medical devices, diagnostics, or digital health — with at least 5 years focused on interventional neurovascular radiology / neurosurgery / interventional radiology closely related therapeutic areas.

• Proven track record of leading regional launches and driving commercial growth across multiple APAC markets.

• Strong experience with evidence-based marketing, HTA/market access engagement, and collaborating with Medical Affairs and clinical stakeholders.

• Demonstrated capability in omnichannel marketing, digital patient/HCP engagement, and data-driven campaign measurement.

• Experience managing P&L or significant marketing budgets and external agencies.

• Excellent stakeholder management skills — able to influence senior clinicians, payers, and regional leadership.

• Proficient in English to perform the role effectively.

Preferred skills / capabilities

• Deep understanding of APAC healthcare systems, hospital procurement processes, and reimbursement dynamics.

• Experience with digital therapeutics, remote monitoring, or rehabilitation platforms is a strong plus.

• Strong analytical skills — comfortable with market analytics, segmentation, and building business cases.

• Cross-cultural leadership and experience coordinating multi-country implementations.

• Creative thinker with a patient-centric mindset and sensitivity to local cultural nuances.

• High emotional intelligence, resilience, and ability to operate in matrixed organizations.

• Additional language capabilities (e.g., Mandarin, Bahasa Indonesia, Thai, Korean, Japanese) are an advantage where required to support business or stakeholder needs.

#LI-Hybrid

Required Skills:

Preferred Skills:

Brand Marketing, Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Inclusive Leadership, Industry Analysis, Leadership, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management {+ 2 more}