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The Hoffman Agency

Account Manager, Singapore

Posted 26 Days Ago
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Hybrid
Singapore, SGP
Senior level
Hybrid
Singapore, SGP
Senior level
Manage regional client accounts and integrated marketing communications programs across Asia. Build media and influencer relationships, lead interviews and briefings, create PR and communications content, analyze market trends, manage budgets and cross-market coordination, support business growth, and mentor junior team members. The role focuses on public relations, storytelling, digital and social communications, and strategic counsel for technology-focused clients.
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You have a passion to lead. Your energy comes from inspiring others, taking ownership, and turning challenges into possibilities. You love collaborating with sharp, diverse teammates to create ideas that actually move the needle. Helping clients win? That’s where you shine. 


We’re looking for dynamic, thoughtful, and creative Account Managers who thrive in fast-paced environments and bring a mix of strategic insight, excellent writing, and a good sense of humor to every brief. If you’re ready to empower clients, support teams, and shape meaningful communications across Asia, this might be your next chapter. 


 If you like where this story is going, keep reading. 

The Plot Thickens: Job Description — Account Manager

  • Be a trusted client advisor: Operate as a trusted advisor on regional hub accounts, managing day-to-day priorities while bringing strategic thinking to client conversations. You’ll coordinate multi-market teams and stakeholders, manage budgets and resources, and ensure consistently high-quality delivery across fast-moving, complex programs. 
  • Lead and develop teams: Mentor and support junior teammates, providing guidance, feedback, and opportunities to take ownership. You’ll foster an accountable, collaborative, and growth-oriented culture where team members are encouraged to think strategically, develop their capabilities, and raise the quality of work together. 
  • Build strong, influential relationships: Build and nurture strong relationships with journalists, analysts, influencers, and key ecosystem stakeholders across technology sectors. You’ll lead standout interviews, media briefings, roundtables, and pitching moments that put clients in the spotlight and build sustained visibility across markets. 
  • Shape agency growth: Spot opportunities, solve challenges proactively, and contribute to the continued growth of both clients and the agency. You’ll collaborate with senior leaders to strengthen ways of working, share best practices, and support the development and application of Hoffman methodologies across regional accounts and markets. 
  • Craft impactful content: Bring storytelling to life across markets, developing and refining high-quality content
    — from press releases and Q&As to bylines, thought leadership, messaging, and communication plans. You’ll ensure every story is clear, compelling, and aligned with client objectives, while adapting narratives for different audiences and markets.
     
  • Drive account growth and new business: Partner with senior leaders to identify strategic growth opportunities within existing accounts and contribute bold, creative ideas to regional pitches and new business opportunities. You’ll help expand client programs across markets while identifying ways to deepen relationships and create greater value for clients. 
  • Lead integrated communications programs: Lead integrated marketing communications (IMC) programs that bring together earned, owned, paid, social, digital, and content streams into cohesive campaigns. You’ll translate client objectives into creative, strategically sound programs that deliver measurable outcomes and meaningful business impact across the region. 
  • Turn market intelligence into strategy:
    Analyze technology, media, and sector trends across Asia to uncover insights that strengthen communications strategies and campaign performance. You’ll
    monitor competitive landscapes, identify emerging opportunities, and translate market intelligence into actionable recommendations that keep clients ahead of a fast-moving environment.
     

 Attributes of the Protagonist (That’s You)


  • Innovative thinker and compelling storyteller who crafts messages that inspire and engage. 
  • Collaborative team player who celebrates shared success and thrives in a dynamic, fast-paced environment. 
  • Leader with strong accountability, ownership, and commitment to excellence in every project. 
  • Positive, can-do spirit that brings energy, optimism, and creativity to every challenge. 
  • Passionate about public relations, storytelling, and shaping narratives that influence perception and drive impact. 
  • Tech-savvy communicator with curiosity to explore new tools, trends, and digital opportunities. 
  • Natural networker who builds meaningful relationships with clients, media, and partners across Southeast Asia. 
  • Efficient and forward-thinking professional who finds smarter, innovative ways to deliver exceptional results for regional hub accounts. 

The Hero’s Background: Qualifications

  • Bachelor’s degree in business, Public Relations, Advertising, Marketing, Integrated Communications, Journalism, Linguistics, or a related discipline 
  • At least 5 years of relevant experience, preferably within a PR or integrated communications agency 
  • Proven experience running multi-channel or integrated campaigns (IMC) across earned, owned, paid, social, and digital platforms. 
  • Hands-on experience supporting Southeast Asia markets or coordinating regional hub accounts is a strong advantage. 
  • Interest in technology, fintech, or corporate communications portfolios, and the ability to translate complex topics into clear, compelling narratives. 
  • Exceptional writing and verbal communication skills in English; proficiency in Chinese or Bahasa Malaysia is an added advantage 
  • Strong passion for digital and social media communications, with an understanding of evolving online landscapes 
  • Entrepreneurial, curious, and resourceful, with a proactive approach to learning, problem-solving, and delivering work that makes an impact. 

About The Hoffman Agency

We are an integrated communications consultancy built to solve tough challenges — the more complex, the better — for technology companies shaping the future. Headquartered in Silicon Valley, our network spans across global innovation hubs including Bangkok, Boston, Beijing, Hong Kong, Jakarta, Kuala Lumpur, London, Munich, Paris, Portland, San Jose, Seoul, Shanghai, Singapore, Taipei, and Tokyo.


At Hoffman, we combine deep tech understanding with bold storytelling to help brands stand out, influence conversations, and drive meaningful impact.

For more information, visit www.hoffman.com


We are proud to be a diverse and inclusive workplace — one that celebrates individuality and welcomes people of all backgrounds. We’re an equal opportunity employer, and we encourage applications from all individuals regardless of race, ethnicity, nationality, gender identity, sexual orientation, age, religion, disability, or veteran status.


Join us and be at the forefront of marketing and communications innovation, partnering with industry-leading technology brands across the world. We value diverse perspectives, inclusive decision-making, and ideas that push boundaries to shape what’s next.


We offer a competitive salary, comprehensive benefits, and career growth opportunities — plus a unique four-week paid sabbatical after four years of service, because we believe in rewarding dedication and balance.


The Hoffman Agency Singapore, Singapore, SGP Office

331 North Bridge Road #05-04/05, Singapore, Singapore, 188720

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